The USGA and R&A, the governing bodies of global golf regulations,
have imposed strict constraints to ensure that equipment performance does not overpower human ability.
In particular, limiting the coefficient of restitution (COR) to 0.830
and restricting head volume to within 460cc
was virtually a death sentence for club manufacturers.
No major manufacturer can now promise “revolutionary distance”
beyond the walls of physical law and regulation.
This is precisely why the “new products” we see each year
are often nothing more than minor shifts in center of gravity
and superficial design changes.
Equipment evolution has already reached its end,
and within the framework of regulation, golfers remain trapped in stagnant performance.